gennaro

video production

Gennaro Jewelry wanted Luminous to create a series of videos that encouraged non-traditional businesses to add a jewelry display to their storefront. The goal was to make this visual content not only entertaining, informative, and persuasive, but most importantly to encourage business owners to think outside the box when it comes to new revenue opportunities. The Gennaro team played an active role in helping us craft their personalized video pitch, with humor and narrative hooks to draw you the viewer into a persuasive presentation, demonstrating the lucrative advantages of adding their product to your business. Together, we refined several specialty videos which starred the company’s camera-ready CEO, who brought her funny, big personality to the presentation, giving it a personal and passionate touch.